by Paul W | Nov 15, 2024 | Marketing Sauce
Google Ads is a live auction. This means that you are bidding to have your ads shown in an auction with other advertisers who are also bidding on the same keywords. Understanding how you are performing against competitors can provide valuable insight into the...
by Paul W | Sep 15, 2024 | Marketing Sauce
To unlock the true potential of search engine marketing – or any marketing really – you need to be in it for the long haul, with a dedicated budget that is worked into the cost of your goods and services. If you have a small business that is experiencing growth, but...
